"Since its conception, cultural theorists have charted the rise of virtual culture and
the differences between computer-mediated communication (CMC) and face-to-face
(F2F) interaction. Cybercommunication throws into discord traditional notions of space,
place, locality, local culture and social interaction. Internet study reveals new webs of
meaning as network technologies affect our behaviour and our way of thinking. It is now
widely believed among theorists that new communication technologies can alter social
interactions and social structure"From introduction.